Writing

Blog

Notes on design, conversion, and building things that actually work.

  1. adobe-portfolio·March 16, 2026·8 min read

    Adobe Portfolio Review (2026): The Fastest Way to Get Your Design Portfolio Live

    Already paying for Creative Cloud? Your portfolio website is already waiting. Here's how graphic designers are using Adobe Portfolio to get hired faster — and how to set it up in 24 hours.

  2. Design·March 6, 2026·3 min read

    Why your website needs a design system (and how to build one in a weekend)

    Most founders think design systems are for big teams. They're wrong — and here's what a lean, practical system looks like.

  3. Conversion·February 18, 2026·3 min read

    The 5 landing page mistakes I see every week

    After reviewing hundreds of landing pages, the same problems keep showing up. Here's what to fix first.

  4. UX·February 3, 2026·3 min read

    Horizontal scroll: when to use it (and when to walk away)

    It's a powerful pattern — but only if the content earns it. A practical guide to deciding.

  5. Typography·January 22, 2026·3 min read

    Typography that converts: the hierarchy rules that actually matter

    Fonts don't sell products. Contrast, weight, and spacing do. Here's the framework I use on every project.

  6. Process·January 9, 2026·4 min read

    How I run a design project from first call to final file

    My full client collaboration process — what I ask, when I ask it, and how I keep things moving without endless revision loops.