Introduction
In this portfolio review, I connect with recent graduate Liam to optimize his portfolio website to attract potential employers and secure more interviews. While the bones are there, a few key tweaks can really elevate his presentation.
First, I suggest redesigning the homepage to immediately showcase Liam's best projects. Thumbnail images linking to case studies make a stronger first impression than text-heavy tiles. I also recommend merging his client and personal projects into one cohesive portfolio section for a more fluid, impactful viewing experience.
Within projects, I'd love to see Liam's logo design process articulated in more depth. Sharing his concepting methodology and iterations will create connection. I also advise displaying work in realistic mockups to contextualize deliverables.
Finally, I propose creating a separate "playground" blog to house Liam's explorations and behind-the-scenes snippets. This keeps the main portfolio focused while still inviting a peek into his process.By implementing these hierarchy, organization, and content updates, Liam's portfolio will put his skills front and center and make a memorable impression on hiring managers. Let me know if you have any other questions!
Key Points
- How to format your design portfolio website homepage.
- What design projects to showcase and how on your design portfolio website.
- Presenting your process and not just final deliverables.
- How to present deliverables in-situation.
To Think On
- What are your top 3-4 projects? What is the work you want to do more of?
- How can you tell more of a story when presenting a design project?
- What are the different steps you took along the way of a design project that got you from start to finish?
Actionable
- Feature your 3-4 best projects on your design portfolio website homepage.
- Provide more context and description about your process in your design projects. Imagine walking a friend or family member through the project and what would you point out to them.
- Consider creating a 'blog' page to showcase your visual exercises and passion projects to separate from the work you want to show clients.
